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Policy Center

Huawei's all-scenario, intelligent ecosystem cannot flourish without your high-quality innovations and products. However, the pursuit of success comes with relevant responsibilities. The following developer policies help ensure service quality so that we can better work together to continuously distribute and promote more high-quality innovations and products to hundreds of millions of users of Huawei devices through HUAWEI AppGallery Connect, GameCenter, HUAWEI Themes, HUAWEI Ads, and so on. The following content provides a quick overview of our policies.

1. Account Policies

Your HUAWEI ID is an all-in-one pass that allows you to sign in to and use all Huawei Mobile Services. Policies relating to your HUAWEI ID are as follows.

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Policy

Documents and Guides

Account management

After registering an account, you can change your account, change your password, reset your password, set a security phone number or email, or delete your account.

Before deleting your account, check whether there are apps, games, or themes that have not been deleted. If there are, please delete them first.

Click here to view details.

You can change your legal identity name or modify basic information.

1. The following basic information can be modified: the state/province, city/town, address, postal code, and HQ phone number in the identity information, as well as the name, job title, business phone, and business email in the contact information.

2. Changes to the name, job title, business phone, and HQ number will be automatically reviewed and take effect immediately.

3. Changes to the state/province, city/town, address, postal code, and business email will be manually reviewed, which takes 1 to 2 working days.

Click here to view details.

Identity Verification

  • Enterprise developers with a DUNS number
  • Enterprise developers with a business license
  • Individual developers

Enterprise developers with a DUNS number:

Click here to view details.

Enterprise developers with a business license:

Click here to view details.

Individual developers:

Click here to view details.

Team Account

Roles and permissions:

As an enterprise or individual developer, you are automatically a team account holder once you have completed identity verification in HUAWEI Developers. You have all permissions for the HUAWEI Developers console, AppGallery Connect, and open capabilities. You can add members to your team and specify different roles (such as developer, operations, and finance) for assigning them different permissions.

Click here to view details.

Merchant Service

Tax rates:

If you plan to distribute your products in a country or region listed in Part 2 or Part 3 of Exhibit A in the HUAWEI Developers Merchant Service Agreement, the applicable VAT/GST/Service tax rates are listed in the table. Please note that the tax rates listed are not applicable for HUAWEI Reader.

Click here to view details.

Payment Service

Prerequisites:

1. You have completed all necessary steps in Registration and Verification.

2. You have prepared your company address, tax qualification, and business email.

If you are a VAT payer, you also need to prepare your VAT number and a screenshot of the tax qualification file.

Click here to view details.

2. App Policies

AppGallery is Huawei's official app distribution platform. Users can use AppGallery on their Huawei mobile devices to search for, download, manage, and share mobile apps. AppGallery features a four-layer detection mechanism to ensure that apps featured on the platform are safe to download and use. Policies relating to your apps are as follows.

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Policy

Documents and Guides

Review Guidelines

Please read the AppGallery Review Guidelines.

Click here to view details.

Age Rating

Rate your apps and games according to the age rating standard.

Click here to view details.

App Naming

The app naming standards are as follows:

1. Your app name must be recognizable, with the length being between 3 and 64 characters without special characters such as asterisks (*) and ampersands (&).

2. App names must be suitable for all audiences, without containing content from other device brands, mobile app platforms, or content that violates the laws, regulations, and policies of the countries or regions where the apps are to be released.

3. Your app name must not be the same as or similar to other app names.

Click here to view details.

App Copyrights

If you want to distribute your apps or games to the Chinese mainland, submit the copyright information and publication approval number.

Click here to view details.

App Rejection (Security Issues)

An app may be rejected if it does not meet security requirements. The following lists several examples of the requirements:

1. Must not contain viruses.

2. Must not contain unauthorized payments.

3. Must not require unnecessary phone permissions that threaten user privacy.

4. Must not automatically open background services.

5. Must not reduce phone performance.

Click here to view review FAQs.

Click here to view review guidelines.

App Rejection (Functionality Issues)

An app may be rejected if it does not meet functionality requirements. The following lists several examples of the requirements:

1. Must not have the following issues: Unable to install or uninstall, frequent errors, and failures during testing.

2. Important functions must be able to be carried out.

3. Must have high compatibility (firmware/model/screen, and more).

App Rejection (Content Issues)

An app may be rejected if it does not meet content requirements. The following lists several examples of the requirements:

1. Do not submit multiple apps with a high amount of similar content.

2. Your app must not be a collection of website pages, developed from templates, a combination of third-party content, or lists of links.

3. HUAWEI AppGallery Paid Promotion Policies

Built on its large user base, HUAWEI AppGallery provides Android users with a secure and high-quality download service.

Ranked highly for the amount of available apps, distributed games, and user quality, HUAWEI AppGallery provides a convenient and high-quality platform for various app developers and is committed to building a fair, targeted, and efficient release channel to increase app exposure and downloads. Policies relating to HUAWEI AppGallery Paid Promotion are as follows.

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Policy

App Review

The paid promotion service is available only to apps that meet specified requirements.

Invoicing

An invoice can only be issued to the payer (company). Make sure that the payer name is the same as the company name you have used when registering with HUAWEI Developers.

4. HUAWEI Ads Policies

HUAWEI Ads is provided by Huawei for pan-ecosystem partners. It aims to help partners set up a communication bridge with Huawei device users so they can provide valuable information and quality services for users. Policies related to HUAWEI Ads are as follows.

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Policy

Documents and Guides

Paid Presentation Service

Top-up:

1. After the bank transfer is completed, you need to enter the top-up information in HUAWEI Ads and submit the proof of payment for review.

2. The entered top-up amount must be the same as the actual received amount.

  

Ad assets:

If ad assets include portraits of individuals, you need to upload the portrait authorization letter or send an email to us confirming that your use of the portraits is legal and authorized by the copyright holder.

Click here to download the general regulations for ad asset review.

Account registration:

HUAWEI Ads does not currently allow individuals to register accounts.

  

Publisher Service

The platform promises that all its behavior, policies, and regulations comply with local laws. Publishers must comply with applicable laws and regulations when performing their responsibilities.

1. Publisher Content Policies

2. Publisher Behavioral Policies

3. Preventing Invalid Activities

Click here to view details.

Financial settlement:

1. Sharing proportion

2. Settlement period

Click here to view details.

5. Joint Operations Policies

HUAWEI AppGallery cooperates with developers to operate apps, and provides services including capability access, data reports, activity operations, and user operations. The cooperation models include, but are not limited to, paid apps and in-app purchases. Policies related to joint operations are as follows.

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Policy

Documents and Guides

Cooperation Guide

Please comply with the following guidelines for joint operations services:

1. Permissible app categories for joint operations

2. Impermissible app categories for joint operations

Click here to view details.

Revenue Sharing

Huawei offers a preferential revenue sharing policy for developers.

Click here to view details.

6. Development Policies

Turn your ideas into reality with the hardware and software abilities provided by Huawei. Our latest technology and resources can help you optimize your products and launch them around the globe. Policies related to development are as follows.

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Policy

Documents and Guides

Development

Leverage the open capabilities and resources provided by Huawei to develop your products.

Click here to view details.

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