Analytics Kit - APP Intelligent Analysis Service - HUAWEI Developer

Analytics Kit Analytics Kit Analytics Kit

Analytics Kit

Provide free data analysis for a wide range of devices and platforms, so you can make informed decisions on product optimization and marketing based on your users' behavior.
Supported on
  • Android
  • iOS
  • Web
  • HarmonyOS
  • Quick App
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Functions

Cross-platform and multi-device analysis

Detects user behavior on iOS, Android, and the web, for professional and detailed analysis.

Intelligent data access

Provides industry-specific tracing templates and sample codes for a more cost-effective tracing process.

Multi-dimensional user analysis

Sheds light on user sources and quality, offering reports on new users, active users, revisit users, paid traffic, and channels.

Comprehensive behavior analysis

Offers dozens of preset analysis models and supports 30+ automatically collected events (app installation, uninstallation, and crash, for example) and 500 custom events, helping gain in-depth insights into user behavior.

Sharp insights into user lifecycle

Prevents user loss and improves user conversion. For this, the user lifecycle model allows users to be divided into different audiences and predicts which users may churn or convert.

Flexible user segmentation

Facilitates user segmentation and helps implement precise targeting. Analytics Kit allows an audience to be created with flexibly combined user labels and events or from reports like the funnel analysis report and retention report.

Videos

Refined data-driven operations

Serves as a one-stop toolkit for analyzing data from different platforms and devices, helping develop an ideal app and achieve data-driven, refined operations.

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Service Scenarios

Delivers a rich array of industry-specific tracing solutions, as well as industry analysis reports that are compared against the industry benchmark, helping identify the pros and cons of your app.

Gains comprehensive insight into your users' behavior and identifies growth opportunities with the user analysis, funnel analysis, and behavior analysis reports.

Figures out which users continue to use your apps with retention reports, so you can target channels which provide the best quality users. You can also save retained users as an audience for further analysis.

Implements user layering throughout the entire user lifecycle and identifies those at high risk of churn, giving you the insight you need to retain and convert users.

Allows for audience creation based on user labels and events, or by combining different audiences, to realize precise marketing.

Evaluates the effects of every change you make to your app with version analysis reports and identifies which features are most popular with audience analysis and A/B testing, so you can optimize your app accordingly.

Advantages

Simplified access
Saves your time with quick and simple SDK integration. The integration can be done in just 5 minutes, and real-time online app debugging is also supported.
Intelligent analysis
Enables you to optimize your apps and refine your operations with comprehensive user behavior analysis, full-lifecycle user insight, algorithm-empowered predictions, and flexible audience segmentation.
Flexible configuration
Provides 30+ predefined events and 500 custom events, so you can use them in flexible ways to analyze your users' behavior.
Seamless integration
Pre-integrates seamlessly with Huawei Mobile Services including Push, Crash, A/B Testing, Account, In-App Purchases, and Ads.

Resources

Development Guide

Download our latest instructions for kit integration.

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API Reference

Browse our comprehensive resource library.

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Codelabs

Get started right away, with kit integration guidance for newbies.

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SDK

Download the latest SDK.

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Technical Support

Contact customer service for further assistance. We'll get back to you within 1 to 2 working days.

HUAWEI Developer Forum

Get your questions answered online by Huawei experts, or share your knowledge and experience with fellow developers.

Stack Overflow

Submit or answer questions related to HMS Core integration.

GitHub

Participate in open source projects, and contribute to the flourishing HMS Core ecosystem.

Contact HUAWEI Developers
developereu@huawei.com
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developer_ru@huawei.com