Variable Data Types

Integer

Value range: –2^63 to 2^63 – 1

Float

Value range: –1.7976931348623157e+308 to 1.7976931348623157e+308

Character

The length cannot exceed 1000 characters.

Boolean

Value range: True and False

Array

• A maximum of 100 groups are allowed.
• The length of each item cannot exceed 1000 characters.

Key-value pair

• A maximum of 100 key-value pairs are allowed.
• The length of each key or value cannot exceed 1000 characters.

Content

Data content.

Tracking ID

Measurement ID or network media resource ID, which is in UA-XXXX-Y format.

This field is mandatory. You need to register a tracking ID. For details, please refer to Set up the Analytics global site tag.

Fields

• Custom key-value pairs. You can add multiple key-value pairs.
• The length of the key or value cannot exceed 1000 characters.

Custom dimensions

• Custom data attributes, which are in key-value pair format. The key is a numeric index, which must be a positive integer.
• Up to 200 dimensions are allowed for a Google Analytics 360 account and 20 for a non-Google Analytics 360 account.

Custom indicators

• Custom data to be measured, which is in key-value pair format. The key is a numeric index, which must be a positive integer. The value must be a number.
• Up to 200 indicators are allowed for a Google Analytics 360 account and 20 for a non-Google Analytics 360 account.

Content group

Web page content group, which is in key-value pair format. The key must be a positive integer. Up to 5 content groups are allowed. The value is words separated by slashes (/), for example, a/b/c and HUAWEI/phone. Up to 100 words are allowed.

Enable Google Advertising ID

Select this parameter if you want to integrate the following functions from Google: app installation conversion, audience feature report, audience interest report, and Google Analytics remarketing.