Functions
Publisher Service
Provides the Publisher Service for you to obtain high-quality ad content and quickly grow your business based on Huawei's device capabilities and integrated resources.
Advertising identifiers
Uses Open Advertising Identifier (OAID), a non-permanent device identifier to personalize ads for your users while protecting their privacy, and provide a basis for third-party tracking platforms to perform conversion attribution for advertisers. Advertisers can integrate Huawei's open APIs to obtain install referrers, analyze app promotion channels, and accurately measure conversions from the channels.
Service Scenarios
Lets third-party platforms and advertisers optimize their campaigns using install referrers.
Advantages
High revenue
Monetizes your apps with high fill rates and highly competitive eCPM by leveraging Huawei's competitive revenue sharing ratio (80% for developers in 2021), incentive policies, and large, valuable advertiser base.
Rich ad formats
Meets display requirements for most scenarios and provides a unified UI design to achieve consistent experience across different Huawei devices.
Easy installation
Enables installations from performance-based ads in just one tap, providing uninterrupted user experience without redirects away from your app.
Comprehensive service system
Provides customer service with quick responses, visualized data reports, regulation-compliant assurance, and professional content quality reviews.
Resources
Partners
Technical Support
Contact customer service for further assistance. We'll get back to you within 1 to 2 working days.
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Participate in open source projects, and contribute to the flourishing HMS Core ecosystem.
Go to GitHubContact HUAWEI Developers
Europe
developereu@huawei.com
Asia Pacific
developerapac@huawei.com
Latin America
developerla@huawei.com
Middle East and North Africa
developermea@huawei.com
Southern Africa
developersa@huawei.com
Russia
developer_ru@huawei.com
